The Law of Proximity

Gestalt Psychology argues that objects close to one another tend to be grouped together. This helps our brains process a large amount of stimuli in a shorter amount of time. This video (although very dramatic) provides many examples for this law.


“Music, Thinking, Perceived Motion: The Emergence of Gestalt Theory”

I was originally interested in this article because the title somewhat grabbed my attention. We all know that gestalt psychology allows us to comprehend the laws of our brain’s capacity to gain perceptions of the world we live in. The article mostly speaks about how Max Wertheimer’s paper had introduced gestalt theory that was written on phi phenomenon. Max Wertheimer’s phi phenomenon was believed to be the “founder” of Gestalt psychology. I did not feel like I’ve understood the musical aspect of this article, but according to the article, his paper on phi phenomenon was the first paper to talk about rhythmic-melodic construction of songs from a Gestalt perspective.

Wertheimer, M. (2014). Music, Thinking, Perceived Motion: The Emergence of Gestalt Theory. Hist Psychol,17(2):131-3. doi: 10.1037/a0035765

Gestalt Algebra- A Proposal for the Formalization of Gestalt Perception and Rendering

Gestalt Perception: Gestalt Algebra- A Proposal for the Formalization of Gestalt Perception and Rendering

Eckart Michalsen (2014) Gestalt Algebra-A Proposal for the Formalization of Gestalt Perception and Rendering (p.566-577)

Received from:


This article I about how shapes can be found in all aspects of life but formally in mathematics. In this experiment they intended to find out how shapes in algebra are perceived compared to real life objects. The process the experimenters used was to take a few classes in a university and determine how the students used their cognitive thinking to determine what in the world the shape can be compared to. There is one part of the experiment where the objects were compared to a sheep. The experiment showed that through Gestalt psychology, our present world can be compared to our thought world and brought out in whatever form we see fit.

Gestalt and Perception

Hey guys, I found this video which includes a ton examples regarding Gestalt’s theory of perception.

I found it interesting how quickly our brains process things around us and why we see what we see. For example his thoughts on why we see images that may not be complete but we see actually see them as complete(closure, similarity and proximity). This actually really helps with appreciating artwork (per the video).

Recognition of Grouping Patterns in Trademarks Based on the Gestalt Psychology

Perception: Recognition of Grouping Patterns in Trademarks Based on the Gestalt Psychology

Hiromsa, Koji, Tadanobu, Haruhiko, and Yoshimasa (2009) Recognition of Grouping Patterns in Trademarks Based on the Gestalt Psychology vol. 92(p.848-853)

Retrieved from:



The topic of this article is perception and patterns of grouping and recognition in known trademarks which the Gestalt principle is incorporated. The research question of this article I believe to be is that 1) whether or not there is a relationship between trademark designs and basics shapes and 2) If there is such a similarity, can it be perceived by humans that multiple trademarks can be conceived as one due to same basic design, proximity or shape. In this experiment, 104 participants were given a survey with approximately 75 images that were being tested. These images were fixed in such a way that the participants had to recognize a pattern of some sort in regards to closeness, basic shape design, pattern continuation etc. The findings for this experiment were that a large percentage (over 75%) of trademarks had a high similarity and may be recognized through basic shape, closeness etc.

Holistic (Eyewitness) view & Gestalt Approach


So, as I was going over chapter one, specifically the Gestalt Psychology, my brain suddenly connected it to something I studied last semester, which I think is somehow related.

In eyewitness identifications it is known that our brain does not remember the details of the aggression, so the witness, when showed a chart with many faces (which usually look alike), should immediately recognize the face as our brain stored the face Holistically. By that, psychologist mean that the brain, in a stressful and dangerous situation, does not elaborates details but only see the face as a whole.

My connecting thought might not be clear,(it is kind of hard to explain). I personally think, and it is scientifically proved that we are made to first see and recognize the whole, and discern the parts from it.

According to this thought I found an interesting quote:

Reality is nothing but
The sum of all the awareness
As you experience here and now
The ultimate of science thus appears
As Husserl’s unit of phenomenon
And Ehrenfeld’s discovery:
The irreducible phenomenon of all
Awareness, the one he named
And we still call
(Perls, 1969b, p.30)

I believe the real meaning of it could be that the whole world actually intersects with itself, or better, the parts it’s made of are all connected each other. Likewise, human studies, theories and all subjects related to the brain mechanisms are also connected.

Even though Pearl’s Gestalt theory and therapy was more spiritual, the holism is still the foundation of his thought, as it is the one of our ability to visualize things.

I hope I made clear my points, and that you guys appreciate the connection!